Email marketing solution delivering informative content that meets compliance standards.

A pair of glasses and a notepad sitting on a desk.

Engage. Inform. Sell.

As a bank marketing manager, you know building brand loyalty and personal relationships with customers is critical. Through our email marketing service Loyalty DriverĀ® for Banking, we help you build and maintain fruitful customer relationships and increase your marketing productivity with the power of exclusive content.

Engaging Content

We provide compliant newsletter content designed to retain and engage your customers and subscribers. Each edition includes relevant offers and cross-selling opportunities with robust analytics to measure program performance.

Turnkey Product

We design, set up, and manage your bank's email newsletter and promotions. Our easy-to-use system is personalized to your bank, and we do all the heavy lifting.

Trackable ROI

Easy-to-read reports include open and click-through rates. Also see which social networks your content was shared on and compare those results with others in your industry.

Example Reader Interest Report
Track Content Performance Trends

Know which promotions are most popular. See individual subscriber activity, detect interest or buying intent, and output a sales call sheet.

IMN does not share or sell customer email addresses and only communicates to customers on behalf of the franchise.